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Quality over everything

Eternal is where style meets intention, a curated space of standout tops, timeless accessories, and pieces chosen for their quality, versatility, and soul. Many come from our founder's personal collection, reflecting a love for mixing high and low, vintage and new, effortless and elevated.

Whether you're searching for that one perfect piece or a full closet refresh, Eternal is more than a store. It’s a reflection of the women who walk through it: stylish, evolving, and endlessly inspiring.

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The Woman Behind Eternal

I'm Maria, European-born and raised. From as early as I can remember, clothing has been my way of expressing emotion, confidence, and identity. I have always been drawn not only to wearing beautiful pieces, but also to understanding the stories, craftsmanship, and meaning behind them.At the age of twenty-three, I moved to the United States pursuit something greater, unknowingly stepping onto the path I was always meant to follow. Looking back, I did not realize that my first tattoo, a small infinity symbol, was already aligned with my future. What began as a quiet reminder of resilience and continuity now feels like a subtle foreshadowing of Eternal. Name and vision built on the belief that style can endure, stories can evolve, and pieces can find new life through new women.

My entry into retail world began in Miami’s Design District, where I spent the early and most formative years of my career. I worked with brands such as Joseph, FRAME, and Montce Swim, always naturally drawn to the creative side of styling and visual presentation. One of the most meaningful chapters from that time was being part of the Isabel Marant family, my forever favorite European boho brand, where I truly fell in love with the art of effortless, lived-in style that celebrates individuality.After years of growing and evolving in Miami, my path led me to New York, where I had the incredible opportunity to work for Miu Miu, one of the most iconic luxury houses in the world. There, I stepped into an entirely new level of fashion, working with celebrities and experiencing a creative world beyond anything I could have imagined.

All of these experiences, and the remarkable people I met along the way, shaped me into the woman I am today. My time in New York challenged me to dream bigger, trust my instincts, and fully step into my vision. I stopped letting fear hold me back and found the confidence to take the leap into entrepreneurship and begin building something of my own.Now based in Charlotte, I have brought my love for styling and resale to life. Eternal is more than a store. It is a reflection of my belief that clothing has the power to transform not only how we look, but also how we feel and move through the world.

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Our Promise

We promise to offer more than just beautiful pieces. At Eternal, every item is thoughtfully curated, every service delivered with care, and every experience rooted in authenticity. We're here to help you feel confident, seen, and effortlessly yourself, always with style, intention, and heart.

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Our Expertise

With years of hands-on experience in fashion, styling, and luxury resale, we bring a deep understanding of what makes a piece truly special. From identifying quality craftsmanship to curating effortless looks, our expertise lies in blending intuition with industry knowledge — so you can trust that every item and recommendation is rooted in style, substance, and intention.